Rio 2016
During the summer games, there were millions of Google searches about sporting events and athletes. We analyzed the search trends and created animated characters to tell the story of the summer games as the events unfolded. We created 200 unique trend stories that lived in Google Search, on Google Trends' website, and on 13 owned social platforms. The coverage spanned 17 Days, covering 10,500 Athletes, 206 Countries, and 300 Events throughout the games